Deutsche Euroshop

| Reporting | CSR |

SHOPPING EVOLUTION – digitization is radically changing the world of shopping. Trading is increasingly taking place online. However, many e-commerce retailers have started offering their goods over the counter.

Those who have multi-channel skills and know how to combine online and offline skillfully are successful.

The 2017 annual report of Deutsche EuroShop takes this trend as a topic. The motto “Shopping Evolution” shows how new hybrid concepts will emerge from the classic and digital shopping world in the future. This is also reflected in the cover: a young woman shopping - hand-in-hand with a robot. The report is presented in a modern magazine style. Striking typography combined with intentional white space creates reading incentives and shapes the unusual design. A special haptic and visual highlight is the metallic foil, which was refined with screen printing, offset printing and 3D relief lacquer.

Diagramm
2017 wurde mehr Geld ausgegeben
Woman shopping
Pinke Schuhe
Konsumprognose 2018
Winkender Roboter Animation
Network Einkaufszentrum
Positionierung in Zeiten des Onlinehandels
Sprechblase mit Kreis
Schaufensterpuppen
Diamantgrafik
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